When someone asks ChatGPT for help, does it recommend you or your competitor?
Every day, your potential customers ask AI for recommendations. Only 3–4 businesses get named. Everyone else is invisible.
Free 20-minute session. Live AI queries run in your specific market.
Every Day, Your Competitors Get Recommended. You Get Ignored.
"Who is the best estate attorney near me?"
"Top rated HVAC repair with emergency service."
"CPAs specializing in e-commerce tax law."
"Luxury listing agents in the metro area."
PROMPT: ▋
Your competitor is coming up by name.
You're not in the answer.
This is the conversation happening right now in your market.
A potential client describes their problem to ChatGPT. Three or four businesses come back by name. They call the first one. The job is booked.
You never knew the call was made.
The difference between the businesses that get named and the ones that don't isn't quality, experience, or price. It's a specific set of signals that AI uses to decide who to recommend, and most businesses have never built them deliberately.
That's the gap. That's what we fix.
Find Out If You're In The Answer
Free 20-minute Discovery Call. We run live AI queries on your market beforehand and walk you through the results.You're already in ChatGPT. You're just not being recommended.
The call that starts with "ChatGPT recommended you" closes at a different rate than "I was comparing quotes."
Commodity Lead
"I'm getting three quotes. What's your price?"
Recommended Lead
"ChatGPT said you were the right call. When can we start?"
Find Out Which Calls You're Getting
Free 20-minute Discovery Call. You'll see your exact breakdown before the call ends.This works for any service business where customers ask AI for help.
Six practice areas. One mechanism. If your buyer uses ChatGPT before they pick up the phone, this is for you.
This isn't SEO. Your agency can't fix this.
Right now you're probably thinking: "I'll just tell my SEO guy to handle it." Here's the problem.
SEO
SEO optimises for Google rankings. Get to position #1 for weight loss clinic Austin. More traffic. More clicks. Your SEO agency is playing checkers.
AI Optimisation
AI doesn't rank. AI recommends. It's scanning thousands of signals to decide who to recommend by name. Different game. Different rules. AI is playing chess.
I'm Jerry Jariwalla.
I built
The AEO Engine.
I'm Jerry Jariwalla. I built The AEO Engine. Here's the honest version of how it happened.
When I first tried to build an AEO service, it didn't work. The methodology didn't exist. Nobody had tested the actual signals rigorously enough to find out what moved the needle, and I included myself in that. I applied what I knew from 22 years of digital marketing and assumed the same principles would transfer. They didn't. Not directly.
So I went deep. 18 months. Not reading articles. Building things, running tests, watching what changed AI responses and what didn't. Finding where the SEO logic held and where it broke.
What came out of those 18 months is the CITE framework. And The AEO Engine is how it gets deployed at scale.
In 2005 I was running 100 people and vans across the UK on custom algorithmic infrastructure I built myself. When AI arrived, I didn't see a chatbot. I saw the next layer of infrastructure. The CITE framework isn't borrowed from anyone. It was built from a failure I refused to accept.
"Within 90 days our practice was appearing in AI responses we had never optimised for. Patients now tell us they found us through ChatGPT. Nothing else in our marketing comes close."
Dr. Michael Torres, Premier Wellness GroupWhat Actually Triggers a Recommendation?
We call it The CITE Framework.
Four levers. Eighteen months of testing against the signals that actually move AI recommendations.
Citations.
AI systems weigh who cites you more than who links to you. We engineer verifiable mentions across the outlets the models actually ingest.
What it looks like when it works.
"Within 90 days our practice was appearing in AI responses we had never optimised for. Patients now tell us they found us through ChatGPT. Nothing else in our marketing comes close."
"Jerry doesn't just understand AI. He understands how businesses grow. His AEO work transformed our firm's digital presence entirely."
Ninety days.
Four phases.
No retainer-for-perpetuity. A finite engagement with a visible end-state and measurable recommendation coverage.
Diagnostic
We run 25 live queries in your exact market. Score surface, identity, trust and evidence gaps against the three businesses currently getting named.
01Entity Hardening
Unify identity across the sources the models ingest. Resolve disambiguation conflicts. Ship the authority substrate.
02Citation Deployment
Engineered mentions across the outlets the models actually weight. Evidence assets published in quotable form.
03Recommendation Loop
Monitor model coverage weekly, iterate against citation drift. You start hearing “ChatGPT sent me.”
04See Exactly Where You Stand. 15 Minutes.
Analysis
We run 25 AI queries specific to your specialty and city.
Visibility
You see exactly where you appear and where you don't.
Comparison
We compare you to your top competitors and show who's getting recommended.
The Gap
You walk away knowing your gap and what it's costing you.
Book yourFree Gap Check.
A free 20-minute Discovery Call. We run live AI queries on your market before the call and walk you through a short report showing where you appear, where you don't, and who's getting recommended instead.